Well everyone knows Sarahah, don’t we? The social network that took us by surprise in 2017. We observed Sarahah making the top charts, 337K likes on Facebook, 10 Million+ Downloads on Google PlayStore and 286K followers on Twitter. And in our observations, we discovered some things that are worth mentioning!
What is Sarahah?
So, First of all, what is Sarahah? Well, according to Google and Android Authority, Sarahah was originally started in an Arab Workspace. Developed by Zain al-Abidin Tawfiq, this app allowed the workers to post complaints and suggestion to the Higher Management, without the fear of losing their jobs. Soon after its success on Workspace level, Zain decided to deploy it into his Social interactions. And this was the time he hit the jackpot.
Facts about Sarahah
So, let’s take a look at what they achieved in the short time of a year.
- Found on:
November 2016 (10 months ago) – Source
- Ruled the App Store for 22 days! (Source)
- People using Sarahah:
15 Million Registered Users
and God knows how many Anonymous Users (Source)
- Number of Monthly Visitors(Registered + Anon):
130 million (As of 7/30/17) (Source)
- Number of Monthly Users (US):
76 million (Source)
How it Works:
What Facebook, Google, Fiverr and Twitter Should learn from Sarahah
Noticed how Sarahah does their URLs? For User Profiles?
Yes, they put the username first. Unlike most of the famous Social Networking Sites around. Now imagine, all of your Social Networks, Contact sites like Gmail or any site that uses User profiling had similar URLs, getting the picture?
So, if there’s a user named ageekyworld. Their usernames would be:
And for sites like Fiverr, Freelancer, Upwork and PPH, profiles would have links similar to this
Looking at the Bigger Picture
Now imagine, this was the norm of the internet. Username.domain.com was the format for URLs. So this brings us to how this would make things better for User Experience. Remember the feature by Chrome/Safari/Mozilla to cache your recent visited pages. So every time, you start writing a URL, you see suggestions of the similar links you’ve visited. Now imagine entering the username of an acquaintance in the URL bar. And get instant suggestions from all your Social Networking sites and other sites to quickly connect and would show you all the available options as soon as you start typing in.
Hoping a certain trend starts up soon, where all the big sites and companies do something like this. Because sometimes, remembering a URL can be a little too much for some of the non-techies!