Revamped Alfa Romeo Museum Opens Its Doors To Visitors
Alfa Romeo has celebrated its 105th anniversary by opening again its historical museum. Located in Milan, Italy, the museum is named “La Macchina del tempo”.
The museum hosts a bookshop, a cafe, a documentation center, a test drive track and show-room with a customer delivery area. It has opened on June 30,2015 and will available for visitors every day. The Italian company is permanently displaying 69 vehicles, including the very first model of the Alfa Romeo- the 24 HP, the mile Miglia winner 6C 1750 Gran Sport, the 8C coachbuilt by Touring and the Gran Premio 159 “Alfetta 159” world Formula 1 winner.
The museum has three themes, one for each floor. Timeline represents industrial continuity, Beauty teams style with design and Speed sums up technology and light weight. There is also a “Tempio delle Vittorie” (Temple of Victories) space allows visitors to relive the 10 biggest triumphs in the history of Alfa Romeo via images, video, and audio.